When

February 21 - March 2

What

Join us for an exclusive sneak peek at the Allure Spring 2025 Wedding Dress Collection during the Allure Ultimate Preview event!

From February 21st to March 2nd, be among the first to experience the latest in bridal fashion, featuring stunning designs that blend timeless elegance with contemporary flair.

Meet members of the Design Team in person! Camia Haslam will be joining us on February 21-23 to offer insights into the inspiration and craftsmanship behind each gown. This is a unique opportunity to get expert advice and discover the perfect dress for your big day.